Lighted signage increases your business’s visibility after dark. From pubs to convenience stores, lighted signs draw customers by illuminating brand names and logos using LED-lit channel letter signs.
These dimensional signs feature individual aluminum “channel” enclosures known as returns that form each letter’s sides and face of translucent acrylic letters illuminated with LED lights.
Customization
Channel letter signage offers you a range of fonts, sizes, and colors that allow you to select an aesthetic that complements the branding of your business. Furthermore, information capsules or logo capsules can further elevate its professional appearance.
Illuminated channel letters are highly noticeable day and night. Ideal for storefront signs or any vertical surfaces identifying your organization, these eye-catching displays make a bold statement day or night.
Backlit or reverse lit signs often utilize LED modules to illuminate the backside and create a “halo effect.” Their faces typically consist of aluminum sheeting in standard colors or can be made transparent for neon-like effects with tube lighting; their colors should complement your building while still standing out enough to attract attention.
Durability
Channel letter signs are constructed using durable materials that can withstand outdoor elements, like weather. Common materials used include aluminum and acrylic or polycarbonate depending on your preference, with clear back panels to reflect LED lighting for an eye-catching halo effect that makes these signs highly visible at night.
Returns, or sides, of an office building can be made of aluminum sheeting painted or shaded to reflect your brand colors using Pantone matching systems or standard color schemes. There are various methods for mounting returns including raceway mounts that reduce the number of holes drilled in your building as well as direct mounting.
Image-driven signage adds character and appeal, while still appearing professional. Just be sure to choose fonts and symbols consistent with your brand’s identity.
Energy Efficiency
LED channel letters have become one of the most energy efficient options for illuminated signage, leading to substantial energy cost savings compared to their neon counterparts.
Illuminated channel letter signs create an impressive, professional business display. Their high visibility can’t be missed day or night – making them popular among restaurants, retailers and hotels alike.
Attracting customer attention and standing out from the crowd are major assets to businesses on busy streets. A great way for shopping centers, storefronts and theaters/bars/casinos to promote themselves with easy recognition are light boxes with flashing or fading letters – ideal solutions for theaters/bars/casinos alike to promote themselves with flashing/fading letters that catch customers attention instantly!
Brightness
Channel letters offer various lighting effects – flashing and fading lights are especially effective at drawing customers’ attention – to attract their attention and draw in customers for your business. Their versatility makes channel letters an invaluable marketing tool.
Your sign can also be backlit using translucent or clear acrylic to produce a “halo” effect and illuminate its lettering – known as reverse or halo-lit channel letters.
Understanding that LED production is binned by color and flux (brightness) is crucial in selecting an illuminated sign solution that meets your specific illumination needs (USSCF’s luminance study is an invaluable source). Our aluminum halo-lit channel letter signs meet these standards while being built for easy maintenance.
Timeless Appearance
Channel letter signs offer high visibility and are an effective way to promote your business. Customized to match any font, size and color specifications as well as being energy efficient, they’re easily customizable according to your specifications and make an impactful statement about who you are as an organization.
Illuminated LED channel letter signs are ideal for businesses that want to attract attention at night. Not only are these signs eye-catching, they can also be read from far distance, making them an effective way of drawing customers in.
There are three basic styles of channel letter signs: front-lit, reverse-lit and combination-lit. Front-lit channel letters feature aluminum faces paired with acrylic backgrounds for an eye-catching halo effect; reverse-lit channel letters allow neon or LED illumination to shine through from behind; while combination-lit channel letters combine both front and rear illumination for added effect.
