Channel letter signs can be found almost everywhere and provide a great way to expand branding efforts. They come in all different fonts, colors, and sizes to meet the specific needs of businesses of any kind.
Channel letter signs can either be front-lit, reverse illuminated or halo illuminated depending on client preferences.
Customization
Customize channel letters according to the type of sign you choose in a variety of ways, from three-dimensional letters and shapes, images, logos and text – creating signs that stand out and promote brand recognition among passers-by.
Mounts for these signs come in all forms and shapes; one popular style uses raceway mounting which requires minimal holes to be punched into your building’s facade – and is therefore often required in shopping plazas, though this approach may prove more expensive than its alternatives.
Direct mount signs offer another solution, attaching each individual letter directly to the building facade for a cleaner and sleeker appearance while creating more holes and needing larger electrical systems. Your choice of lighting – front lit, back lit (reverse halo) or dual illumination – also plays into this decision and could affect its cost.
Durability
Channel letter signs are sturdy and long-term investments for businesses of any kind, especially if lit with LEDs. Not only are they long-lasting but their depth gives an appearance of depth not available with flat sign options.
Fonts, sizes, and colors to meet the image and logo needs of your brand can all be found. In addition, illumination options available include internal, reverse (halo), and dual lighting systems.
All these factors can increase the price of your sign; for instance, larger letters require more raw materials and electrical wiring for lighting than smaller letters do. Length also has an effect; longer signs need longer raceways, more insertion points in buildings facades and structural reinforcement to support their weight; but you can cut costs further by opting for flush mounting which eliminates raceways altogether and reduces overall sign costs – this option can especially helpful if working within tight budget constraints.
Attractiveness
Channel letters provide 24-hour visibility for your business and are guaranteed to draw passersby’s attention with their eye-catching design, drawing customers in and boosting your bottom line. This form of signage has proven particularly successful at drawing in new business.
Customizable signage options make it easy to design signs that perfectly express your brand and message. Choose between front lit, back lit or halo-lit signs; each has their own set of advantages: front lit channels utilize LED modules to illuminate letters from the front while back-lit or halo-lit channels illuminate letters from behind; you could also opt for open face illumination with neon lettering for even greater effects.
Every sign is made up of numerous pieces connected by Plexiglas faces and aluminum returns and backs that connect together using trim caps. You have three mounting options to choose from – flush, raceway or wireway mounting options are all possible depending on your preference – all made from high-grade materials that can withstand even extreme weather conditions and other external influences.
Lighting
Illuminated channel letters are a favorite among business owners looking for signage that stands out in both daytime and evening settings. Their striking, three-dimensional appearance cannot be easily duplicated with flat signs like banners and posters.
Front lit channel letter signage is one of the most frequently seen types on storefronts and mall walls, typically consisting of aluminum backs, returns and acrylic faces that light up when LED illumination is turned on.
Back-lit or halo-lit channel letters provide another illumination option, featuring transparent acrylic faces that allow light to pass through both surfaces of each letter and create a “halo” effect around your name or logo, particularly effective if its background color differs significantly from what the letters illuminated with light.
Face-and-halo-lit channel letters combine the best features of both lighting options in one structure. They require less perforations in the building facade and electrical components compared to front-only channel letters.
