Channel letter signs are an eye-catching and effective choice for business signage, making a statement about your brand or identity while looking great in any setting. From non-illuminated versions to illuminated variants, channel letter signs come in all shapes and sizes that suit any company perfectly.
Channel letters can be illuminated using three methods – face illumination, reverse illumination or combination lighting – as well as being either trimmed or trimless.
Signage Design
Channel letter signage conveys a striking brand image that invites customers into your store, drawing their eyes day and night for maximum visibility. Illuminated signs with channel letter designs draw shoppers in as they are illuminated day and night for optimal exposure and maximum visual impact. You can personalize them to include fonts, shapes and colors to stand out from competitors and stay ahead of competition. Large retailers often employ this form of signage.
To create channel letters, metal sheets of aluminum are bent using a machine designed specifically for this task, then welded and custom painted according to your brand colors or Pantone Matching System colors. A piece of acrylic attached to the return forms the letter face while a trim cap completes its polished appearance.
Some channel letters feature backlighting that creates an eye-catching “halo” effect, making them stand out against their surroundings. A backer mount allows this while also keeping wires and power supplies out of view at the front of the sign.
Signage Installation
Channel letters can help businesses stand out and attract customers by being highly customizable. Made to varying shapes and sizes, channel letters can be lit or unlit depending on a business’s needs, direct-mounted onto walls or installed using backer panels that conceal wiring/electrical supplies; lighting also impacts how appealing a sign appears to visitors.
No matter if they are front-lit or reverse/halo-lit, these signs feature durable acrylic faces with trim caps and aluminum returns for optimal light output. This allows the light to shine through each letter for dramatic effect and make an impressive statement about their business. They’re constructed using durable materials that withstand weather and rust while being safer for the environment than older neon tubing containing mercury; energy efficiency makes this an economical sign option and requires less maintenance than other signage types; long-term investments, this type of signage must incorporate quality components with durability that will endure at least 10 years or more for optimal performance and impact!
Signage Maintenance
Signage maintenance services aim to ensure that your business’ signage remains attractive, functional and safe. Routine cleaning plays a central role in this effort; other services may include software updates for digital signs in order to incorporate new features or fixes or anti-graffiti coatings and barriers that protect from vandalism.
Channel letter signs are three-dimensional graphic displays that can either be illuminated or not, and show your company name and logo in letterform. They can be custom designed in various shapes, sizes and colors to complement your storefront – as they feature high levels of “stopping power”, so customers notice your business day or night! Furthermore, channel letter signs made from durable aluminum or acrylic make these signs more reliable than neon ones in terms of both durability and cost savings.
Signage Repair
Channel letter signage is one of the fastest-growing forms of signage. It gives businesses 24-hour brand awareness and attracts customers day or night – while helping your company stand out from competitors and bring additional sales.
Signage repair is essential to remaining competitive and attracting potential customers, while dirty signs are difficult to see and can have an adverse impact on how people view your business. Professional cleaning will ensure that your signage appears crisp and bright.
Channel letter signs are three-dimensional illuminated signs with aluminum sides and backs and Plexiglas faces made up of letters connected by aluminum channels and backs that can either be front lit or reverse lit for a “halo effect.” Reverse lit channels are particularly popular throughout New York City as their lighting makes them visible at nighttime; front lit versions tend to be used more commonly for retail stores or advertising spaces. LED illumination is generally preferred over neon as it consumes less energy while lasting longer.
