LED channel lettering is an effective way to add style and illumination to signage, coming in various designs that can be tailored specifically to reflect the personality of your brand.
LED signs offer numerous advantages, including their bright colors, energy efficiency and longevity. But before committing to purchasing them there are a few key points you need to be aware of before making your purchase decision.
Durability
Selecting durable materials and installing them correctly can extend the life of illuminated channel letter signs, but wear-and-tear may occur over time due to weather conditions or exposure to sunlight.
Signs placed in high traffic areas will require more frequent repairs and replacements, and those exposed to salt air could deteriorate rapidly.
LED channel lettering has quickly become one of the most sought-after signage solutions due to its extreme durability and resistance to weather conditions. Furthermore, it saves energy which translates to cost savings for businesses in the long run.
Brightness
Brightness is an essential factor when it comes to LED channel lettering, as its appearance depends on both its brightness and that of its light diffusers.
LED channel lettering comes in many varieties, from front-lit, halo lit and combination-lit styles – each designed for different lighting effects to suit a business’s branding and aesthetic.
Front-lit channel letters typically feature aluminum faces and sides (returns), illuminated with LED or neon lighting, which are mounted at standoff distance from walls.
Halo lit/reverse channel letters also feature aluminum faces and sides mounted on standoffs away from walls, but instead of using LEDs for illumination they use neon illumination, creating a “halo” effect to add depth and dimension to signage.
Energy efficiency
LED channel lettering is an excellent choice for businesses seeking to upgrade their outdoor signage, using minimal energy consumption and maintenance costs, making it a greener lighting alternative than other methods.
These signs are typically made from durable materials that ensure their long-term use, and come in various sizes and fonts to meet any individual need.
One of the primary advantages of an illuminated sign is its versatility; it can be turned on or off at any time of day or night for increased visibility, drawing customers in while increasing brand recognition.
Customization
Channel lettering is one of the most versatile business sign options available today. Available in various shapes, sizes, and colors to meet any need or preference imaginable – channel lettering can even incorporate images, logos, or any other relevant elements for personalized brand identification.
Efficient signage systems are used across a range of businesses, such as shopping malls, plazas, boutiques, bars and pubs, restaurants, offices and medical buildings. Efficient signage also serves as an effective marketing tool that can increase brand recognition while drawing in more customers to your establishment.
Customizing LED channel letters to get the best use from them is crucial to getting maximum benefit out of them. Select elements that complement your business image while remaining tasteful.
There are various styles of channel letters available today, ranging from front lit and back lit versions illuminated by LEDs or neon tubing.
