Led Channel Letter Lighting Boosts Brand Awareness

led channel letter lighting

No matter the nature of your business, channel letter signs provide high visibility and boost brand recognition. Not only are they energy-efficient and eco-friendly; they are also cost-effective advertising tools.

LED modules mounted onto rail systems offer an economical alternative to neon for backlighting channel letters. GE’s Prism12 LED modules utilize an optic lens that maximizes light output from LEDs.

Fabricated Aluminum Halo Lit Channel Letters

Fabricated aluminum halo lit channel letters offer a sophisticated appearance that can elevate any retail store or company brand image. They’re often the go-to solution for businesses requiring high visibility and brand recognition all day and night long.

These signs are typically made out of aluminum faces welded to aluminum returns and backlit to produce their signature halo effect. Customizable signs can be created according to your unique specifications in a variety of fonts and sizes for optimal visibility.

Reverse channels (or reverse letters), are an alternative form of front-lit channel letters which feature aluminum faces welded to aluminum sides (returns). Illumination comes from behind using either LEDs or neon, making this sign popular with companies looking for more refined upscale appearance and can be manufactured in most letter styles and colors. They’re often mounted onto raceways to protect the electrical components against animal or weather damage.

Fabricated Aluminum Channel Letters

Fabricated channel letters are an ideal solution for retail locations and free standing buildings, drawing attention day or night with illuminated signs that draw the eye and showcase products and services offered by your brand. Fabricated channel letters have long been considered one of the most widely-used forms of illuminated signage – offering an effective way to promote brands, products and services while increasing brand recognition.

Signs constructed using router-cut aluminum sheeting come in various thicknesses to accommodate various letter sizes. Once cut, it’s bent into the desired letter or logo shape before being fastened together using trim caps and fitted with LED lighting systems for increased cost and energy efficiency.

Front lit channel letters are the most commonly used sign, featuring your company name or logo with an acrylic face illuminated from behind by LEDs or neon. This creates a “halo” effect which draws customer attention from far distances. Back lit channels also exist and utilize aluminum back and sides but have transparent acrylic faces instead.

Fabricated Acrylic Channel Letters

Fabricated acrylic channel letters offer an affordable signage solution with multiple fonts, sizes, and illumination options that is highly visible both day and night. Ideal for retail signage applications as well as corporate wayfinding purposes.

Fabricated channel letters consist of aluminum back and sides (called returns ) connected by bendable strips of aluminum that wrap around their respective backs, along with an acrylic face. Router cut out of flat sheets of aluminum in various thicknesses, the sign’s back is attached by fastening bendable aluminum strips around its back for returns and then painted to complete its custom “can”.

Acrylic faces – whether clear or translucent – are attached to returns using plastic trim caps for a sleek and weatherproof appearance. A light source is then placed within the can to illuminate its letter faces and create a “halo” effect; standard channel letters use neon tubes or LED modules.

Custom Fabricated Channel Letters

Backlit channel letters can help draw customers in day or night. Our custom fabrication team can fabricate your lighted sign so it can always be easily seen regardless of weather conditions.

Illuminated channel letter signs boast a sleek, contemporary appearance that has taken the industry by storm. Utilizing LED lights that consume less power than their predecessors, illuminated channel letter signs can reduce energy costs significantly and ultimately help lower overall electricity expenses.

Channel letters are made with aluminum sheets that can be cut to shape into letters, numbers or logos to meet any need. Their sides, called returns, may also be constructed of aluminum or clear acrylic (for an halo effect) and bound together by trim for seamless viewing experience. At the rear of a sign typically exists a raceway to house all necessary electrical elements.