Channel letter manufacturers specialize in custom signage that features business names or logos in alphabetic form. Their eye-catching signs can often be illuminated with neon gas or LED lighting for day and night advertising campaigns.

Raceway mounting offers one method for mounting these systems to walls, saving both time and money by reducing the number of holes required in the walls.

What are Channel Letters?

Channel letters are illuminated signage designed to provide day and night visibility, making them visible at various times of the day or night. Common applications of channel letters include storefronts, strip malls and office buildings – even alone or combined with monument or pylon signs for maximum effectiveness.

Aluminum letters are typically handcrafted into letter forms using aluminum sheeting bent into shape by hand and custom painted, while their returns – coils of aluminum sheeting bent to form letter shapes – are fastened together using trim that encases both faces and returns of each letter.

Standard front-lit channel letters typically feature an aluminum back with non-translucent acrylic or polycarbonate faces printed from vector art files such as CDR, EPS, AI or SCI and then fastened using their trim. Returns may then be attached by welding, flanging or riveting and fastened via trim to complete this form of signage.

What are the Different Types of Channel Letters?

Channel letters can be either lit or unlit and are commonly seen on storefronts, strip malls, restaurants and commercial buildings. Illuminated signage attracts attention during both daytime and nighttime hours – inviting people to visit your establishment!

Front Lit channel letters illuminate only the front of their sign, making them ideal for retail stores. Open face channel letters feature clear acrylic faces which expose neon illumination for an eye-catching and vintage look, making them suitable for businesses wanting to create an exclusive brand presence.

Backer panels may also be added to cover any blemishes on a building and sometimes even contain power supplies. Reverse (halo) channel letters often feature backer mounts in order to achieve lighting effects while avoiding potential glare issues.

Channel letter signage is recognized for its characteristic enclosed shape. Computer-driven bending machines create each sign design’s desired character while aluminum sheeting can be painted using standard hues or personalized to meet branding-specific shades and PMS (Pantone Matching System).

What are the Advantages of Channel Letters?

Channel letter signs can help your business increase its visibility and brand recognition. Customized to suit your company’s requirements, channel letter signs can come in any size or shape that suits its business’s needs – even being lit at night for greater visibility at work! Moreover, they’re long-lasting and can withstand harsh weather conditions with ease.

Channel letters offer several distinct advantages, one being their relatively affordable nature. They tend to cost less than neon signs and consume significantly less energy while still remaining easily updated or reconfigured when your business information changes.

Channel letters provide another advantage by being easily customizable to suit the font, style, and colors of your brand. This customization gives the sign a high-end, polished appearance which helps establish brand credibility and trustworthiness. They’re easy to spot from a distance too – making them a good option for businesses with lots of foot traffic! Furthermore, channel letters can either be mounted flush against building walls or raceway-style; whatever suits best!

What are the Disadvantages of Channel Letters?

Channel letter signs are an effective way to draw customers’ attention and increase visibility for your business. Available in an assortment of fonts, sizes and colors to meet the identity of any brand they represent, they may be illuminated or non-illuminated depending on your requirements, building’s architecture or local regulations; illuminated signs can often prove more successful at drawing in customers in busy shopping malls or dimly lit suburban environments.

Selecting appropriate materials for channel letters is key to their durability and visual impact. Aluminum and acrylic are popular choices due to being lightweight, customizable, and resistant to weather damage; stainless steel has also become increasingly popular due to its sleek modern appearance as well as corrosion-resistance.

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