Utilising LED channel letter lighting to accentuate your company signage can draw more customers in and boost visibility.
illumination channel letters can make your business stand out, no matter if it is small or medium-sized. Here are four reasons for considering illuminated channel letters as part of your marketing plan: 1. They’re versatile.
1. Easy to Install
Channel letter signs with LED illumination are easy to install and offer many customization options for businesses of any kind. Their customizable fonts, sizes and shapes make them suitable for a range of business types while their energy efficient bulbs help cut maintenance costs significantly.
Formed channel letters consist of a plastic molded base that snaps over an opaque light-diffusing colored plastic face or cut vinyl material, with LEDs lighting their face and halo illumination, while their backing may consist of aluminum, polycarbonate or routed acrylic painted to match. They can be front or back lit.
LED first surface lighting is brighter than traditional neon or fluorescent illumination and can be programmed to twinkle or remain at a constant brightness level, providing daytime brightness comparable to electronic message centers with the added option of changing colors and patterns to attract more attention at an lower cost.
2. Long Lifespan
Channel letter lighting can help the environment by using less energy than neon or fluorescent signs and being easy to maintain with long lifespan. Furthermore, this form of signage also promotes sustainability due to requiring minimal upkeep and having low maintenance needs.
LEDs have become the go-to illumination solution for back-illuminated channel letters in recent years. Not only are they cost-effective when compared with neon, but their versatility also opens up more options than previously available – from individual letters and complex shapes.
Halo Lit Channel Letters
These channel letters use LED illumination reflected from within aluminum faces of each character to produce a halo effect around each letter, making for an elegant or distinguished appearance. This sign type is popularly utilized by restaurants, hotels or other businesses seeking to project an upper-end brand image.
3. Environmentally Friendly
LED bulbs offer more energy-efficient lighting for your sign than neon tubes, resulting in lower electricity bills and providing an eco-friendly way of making your business visible.
Illuminated channel letter signs are ubiquitous across a wide array of businesses ranging from restaurants and grocery stores to pubs, grills, convenience stores, and gas stations – each can benefit from increased visibility and brand consistency offered by an LED halo lit channel letter sign.
When designing your sign, it’s essential that the lights are strategically positioned, as this will determine how well its letters can be seen and read by customers from various vantage points. You don’t want too much light washing over or obscuring their letters – both are undesirable outcomes!
4. Versatile
Channel letters are one of the most versatile signage options available, giving businesses high visibility both day and night. These signs can be backlit to create silhouette effects or front lit with a halo effect for added impact; or left without illumination altogether to form a sleek open face sign.
These signs can be constructed using aluminum or acrylic for their faces, both providing corrosion-resistance and durability. Their LED illumination consumes significantly less energy than neon tubing while being more resilient against weather conditions for years.
Channel letters offer many customizable features for customization, such as customizable colors and translucent return panels that let 85% of light pass through for an appealing aesthetic. Digitally printed graphics may also be added for additional visual interest – contact a local signage company today to discover its potential benefits!
