Channel letters can be an effective way of drawing customers’ attention to your business. From front-lit halo effects to backlit silhouette effects, channel letters are visible day and night and create maximum exposure for any brand or product.
LED channel letter lights are more energy-efficient and less maintenance intensive than neon. Their lifespan also tends to extend longer.
Halo lit channel letters
Illuminated channel letters are an effective way to establish and promote business brands. Highly visible during both day and night, they command attention from potential clients while remaining energy efficient to reduce operating costs and energy consumption.
LED technology provides the most popular form of illumination, emitting bright, cool white light (6500K). This illuminated effect gives signs the most vibrant look; however, for businesses seeking an architectural or more natural appearance back lighting is sometimes preferred; this technique illuminates signs’ font from behind with LED lighting that fits your design requirements.
Reverse Halo Letters offer an alternative to front lit signs with their aluminum faces welded to aluminum returns and LED/neon illumination that cast a visual “halo” around each letter, popular in shopping centers, malls, corporate headquarters retail stores or restaurants.
Face lit channel letters
Channel letters are custom-made metal or plastic 3D signs typically utilized as illuminated or non-illuminated signage on commercial buildings and public areas, often to attract passersby both day and night. Front lighting for halo effects; back lighting for silhouette effects; or open-faced with no illumination are all effective ways of drawing attention away from other forms of signage.
Signs made out of aluminum sheet are typically produced by routing it into the desired shape – for example a letter, number or logo – then welding its sides together into a “can.” Next an acrylic face in any color desired is then attached and finally a trim cap completes the sign.
Back-lit signs add an architectural look and give you the flexibility of using different colors. A light source is mounted behind the can, which illuminates its acrylic face. Back-lit signs are usually found on taller building facades for greater visibility over long distances.
Fabricated channel letters
Fabricated channel letters are custom-made metal or plastic letters commonly found on exterior buildings that can be illuminated or non-illuminated, in various font styles, colors, shapes and sizes to meet your branding. Day or night they command attention with their highly visible form attracting potential customers to your brand or business. Furthermore they can be custom designed with dynamic features tailored specifically for your business meeting your individual requirements.
Front lit (standard or face-lit) channel letters use translucent acrylic faces to create an eye-catching and striking visual display, offering high visibility from distance and making these signs the most popular type of illuminated channel letter sign.
Backlit or reverse lit channel letters feature aluminum faces and backs that can be painted using either standard colors or Pantone Matching System (PMS) shades, with translucent vinyl applied for an eye-catching halo effect. In order to add another level of customization, backs are fitted with clear polycarbonate sheets which can have translucent vinyl added for visual depth and add another hue – or use clear polycarbonate sheets that feature clear transparent vinyl film as an halo effect.
Custom channel letters
Channel letters are three dimensional metal or plastic letters commonly found on public and commercial buildings for exterior signage purposes. Commonly lit by LED (most common) or neon lighting systems, channel letters can often be seen at storefronts, mall entrances and office buildings.
Front lit channel letters are one of the most renowned types of internally lit signs on the market and are known to draw immediate attention day or night. Constructed of transparent or colored acrylic faces connected by aluminum returns, these signs are typically mounted to walls or backer panels and secured using trim caps for proper functioning.
Front lit letters feature sides known as returns that may be made of aluminum or none at all, illuminated with LED’s to create an eye-catching halo of light around each letter that draws more attention than traditional front lit signs. Furthermore, unlike other sign types available today they can easily be customized according to your company branding standards and can fit seamlessly with any industry or location.
