Channel letters add an elegant and sophisticated aesthetic to your branding, providing your business with an appealing image and helping attract more customers.

Signs come in various sizes, fonts and illumination types; however, fabrication and installation costs can become costly. Let’s consider some factors which contribute to their increasing price tag.

1. Customization

Channel letter signs can be customized to make them unique to your brand and reflect it perfectly. With various sizes, fonts and colors to choose from to find what fits best with your business, these signs make an effective statement while being easy for customers to read from afar.

Back-lit channel letters are illuminated from behind, producing an eye-catching halo effect around each letter. This style of sign is more dynamic than front-lit signs, making a bolder statement and adding color beyond white such as blue into your branding strategy. They can be mounted directly to storefronts or raceways for architectural effects.

2. Durability

Channel letters are an appealing and durable sign solution, designed to showcase your brand ethos while drawing customers in. Built to withstand harsh weather conditions and time itself, channel letters will bring attention to your company and attract potential customers.

By employing non-corrosive fasteners, your sign will be securely attached to the facade of your building. While this method may be more expensive than others, its end product will be a strong and stable sign less prone to becoming damaged over time.

Trimless channel letter signs offer a contemporary aesthetic and eliminate shadows which could otherwise detract from their overall appearance. Furthermore, any gap created by their lack of frames can be filled in with LED backlighting to display any color you like!

3. Lighting

When creating a channel letter sign, make sure it stands out from its competition while reflecting your business’s aesthetic by selecting appropriate font, size and illumination type options. Furthermore, ensure the signage is installed in accordance with state law.

This process blends technology with craft. Letters are carefully cut from desired material before LED lights are strategically installed inside to illuminate its translucent face. Signs can even be customized further using cut vinyl for custom colored effects or to create a halo around letters.

Channel letters come with numerous mounting options for installation on building facades, from using raceway brackets that reduce insertion points to easier maintenance access; direct mounting offers more architectural flair but may cost more and require additional materials to install.

4. Visibility

Illuminated channel letters are an attractive choice for businesses looking to attract attention in the evening hours, offering 24-hour visibility with various designs, sizes and font options available that can meet any business need.

These signs are highly visible from afar and can be easily seen by motorists and pedestrians alike, which makes them especially essential in shopping centers or other locations with high amounts of foot and vehicle traffic.

Channel letter signage is typically composed of aluminum with translucent acrylic facings. They can be lit either frontally or from behind depending on desired effect; backlighting creates an eye-catching halo effect around each letter, while more dramatic effects are created using trimless face channel letters with LED illumination that can be tuned to display any hue of light.

5. Cost

Channel letters offer an economical solution for making an impressionful first impression with your business signage. Not only can they attract more customers during dark hours, but they’re an easy way to stand out from competitors and build brand recognition.

Pricing of channel letter signs depends on their size and lighting type of choice. Larger signs tend to be more visible, yet may require more raw materials and labor for construction, in addition to more raceway length and insertion points into building facades.

Pan channel letters feature a metal pan enclosure to protect their illumination and electrical components, with a plastic face to seal out pests and harsh weather, making for reliable nighttime illumination. They’re perfect for mounting on brick or block walls for optimal use.

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