Channel letter signage makes an impactful statement that’s visible both day and night, providing an excellent way to draw attention and increase foot traffic. They come in an assortment of fonts and sizes to meet branding standards.
Front lit channel letters consist of aluminum backs and sides (known as returns) fitted with acrylic faces in any color that are then held in place with trim caps.
How they are made
Channel letters are custom three-dimensional graphic sign elements illuminated to display both text and images. They can be illuminated using neon or energy-efficient LED flexible tube lighting systems and come in an assortment of sizes and fonts for display purposes.
Standard channel letters consist of aluminum back and sides known as returns with polycarbonate faces that can be illuminated using neon or LED lighting systems to form an “halo” around your business name and/or logo.
Aluminum channels can be cut using a computer-controlled router using vector art files. Once cut, they can then be welded together into letter cans for custom painting to your specifications and mounted directly to buildings with flush mounts or mounted on raceways for less building penetrations; furthermore they can even be attached using standoffs for an aesthetically pleasing floating look.
Types of channel letters
Your local town or city likely features channel letter signage when visiting retail stores, restaurants, car dealerships, hospitals and more. These illuminated signs usually display the names of businesses in neon or LED lighting.
Channel letters come in various varieties, but most typically feature a pan enclosure and plastic or acrylic face with backlighting or front lighting made possible with LED technology, which provides more energy-efficiency and lasts longer than neon lighting.
There is also the option of adding depth and dimension to your sign using a halo, while Lightcloud technology enables remote lighting control of its lights. Reach out to a sign company near you to explore these options further and how they could work for your business – these strategies could increase brand exposure while drawing in more customers.
LED channel letters
LED illumination offers increased brand visibility by outperforming neon lighting in terms of power and efficiency, creating signs that are more noticeable at night – perfect for businesses that remain open after dark like restaurants, stores, malls and other commercial properties that wish to draw in new customers.
These three-dimensional signs offer 24-hour visibility and stand out in the streetscape by being more noticeable than flat signage options. Furthermore, their visual texture helps make them unique in terms of streetscape design.
Signs made of anodized aluminum typically feature a light diffuser, end caps and mounting brackets to facilitate light diffusion. Diffusers come in many forms such as clear, opaque or semi-opaque to help block glare while increasing light diffusion. Molded polycarbonate or PMMA signs may also feature this element and be coated with matte surfaces that resist fading over time.
Installation
Channel letters stand out among flat signage options by providing visual depth that simply can’t be achieved with other signs. Furthermore, channel letters are highly visible both daytime and at nighttime to identify your business to potential customers and promote it at all hours of the day and night.
LED displays come in an assortment of shapes, fonts, and sizes to meet the branding or logo needs of any organization. Furthermore, they come with several lighting options including LED.
Raceway mounting is often preferred at shopping plazas because it requires fewer holes in the building’s facade; also painted to blend seamlessly into their environment for an appealing appearance. Lightcloud technology offers cost-effective brand visibility solutions; just talk to your Philadelphia sign dealer about Lightcloud!
