Illuminated channel letter signs placed near the entrance of your business are highly visible at night, drawing customers in and increasing revenue.

These types of bulbs come in two flavors, front lit and reverse lit. This article will outline their advantages and disadvantages.

Optimal Light Distribution

Channel letter signs are an extremely versatile business sign solution. Offering various sizes and lighting options to accommodate any brand identity, these signs also come in a wide variety of fonts so retail businesses can create a strong visual identity that resonates with their target market.

LED backlit channel letters can be seen from distances of 100 to 120 times their height, making them the perfect solution for businesses that wish to attract passersby traffic 24/7 and gain maximum attention at night.

Face lit channel letters are the most frequently seen type of channel letter sign, as their acrylic front with open back allows LED lighting from within to outline each letter character and give an almost halo-lit appearance when illuminated internally. They’re popular because they’re easy to install and conceal their power sources behind each character – providing an architectural look to building facades.

Low Energy Consumption

Channel letter signs use LED lighting instead of neon or other illuminated sign options to illuminate their characters, significantly cutting energy consumption and operating costs as well as maintenance expenses. Furthermore, LEDs also reduce replacement and maintenance expenses substantially.

That makes them an excellent option for restaurants that remain open at night or other businesses looking to attract customers even during low lighting conditions. When selecting a signage provider, be sure they can handle design, creation and illumination of their sign.

Standard dimensional letters feature LED strips inlaid into their faces to illuminate them, with aluminum sides and backing providing support. Faces may either be constructed from translucent acrylic or left open, depending on desired lighting effects. Reverse lit channel letters illuminate from behind creating a halo effect; thus making these signs known as reverse-lit signs or even halo-lit signs; dual lit channel letters combine front and reverse lighting effects to offer increased visibility than either option alone.

Long Lifespan

Channel letter signs are an ideal way to attract customers at night, thanks to their high visibility and durability. Plus, they take up less space than other forms of signage while being energy efficient with LED bulbs that last longer while consuming less power than conventional bulbs.

Faces of letters typically consist of polycarbonate or acrylic material that can be backlit or facelit; aluminum returns or sides may be painted any color desired, and LED lights in the back are often installed onto translucent vinyl for a halo effect.

Signs like these can often be found at retail stores, restaurants and malls. With its bright professional appearance, these signs draw the eye and command attention. This type of sign can also be attached in different configurations to buildings – raceway mount or direct mount being among them – the latter being more costly but offering greater drama that’s visible from far away.

Customization

Channel letter signage offers numerous customization options that allow it to perfectly reflect the aesthetic of any organization, creating a uniform look across your brand that allows customers to identify with it easily and creates a professional image. Customization options like logos, new lighting colors, perforated returns and other distinctive features help separate it from its peers and attract more customers.

Front-lit channel letters feature LED illumination that shines directly through their translucent material faces, such as acrylic. Reverse-lit signs illuminate from behind for a halo effect which many businesses find attractive, while combination-lit signs utilize both techniques for added visual impact.

Schlosser Signs offers channel letter signage as a stylish solution to update signage in stores or enhance storefronts, with numerous benefits that come along with it. Contact us now and start enjoying this unique signage solution in Denver, CO area! We look forward to serving clients!

anaheimsigns

See Full Bio